The Search for Organic Growth
| Author | : | |
| Rating | : | 4.11 (512 Votes) |
| Asin | : | 0511618050 |
| Format Type | : | paperback |
| Number of Pages | : | 451 Pages |
| Publish Date | : | 2015-01-25 |
| Language | : | English |
DESCRIPTION:
A lively resource for business school faculty, MBAs and executives, this book is ideal for any reader interested in connections between latest business thought and practice.. The book also answers crucial questions such as how to keep customers happy during periods of change, how to foster an entrepreneurial environment and satisfy individual potentials, and how to turn the immense short-term revenue pressures of a push towards growth to your advantage. To remain successful, companies must respond to the challenge of achieving continual internal or core growth. All businesses go through life cycles, and momentum can be created in many ways from new products and market extensions, to add-ons and enhancements. But how is this done, and why do some strategies work better than others? In The Search for Organic Growth, lea
Kazanjian is Professor of Organization and Management at the Goizueta Business School, Emory University. Edward D. . Hess is Adjunct Professor of Organization and Management, Executive Director of the Center for Entrepreneurship and Corporate Growth, and Executive Director of the Values-Based Leadership Institute at the Goizueta Business School at Emory University.Robert K
This book shines much needed light on this subject by illuminating several examples with conceptual knowledge - a perfect blend of practice and research. It usefully emphasizes both strategy development and organizational implementation issues." Aneel Karnani, Stephen M. Ross School of Business, University of Michigan . "Given intense price pressure, commoditization and other forms of value erosion that all businesses face today, the search for organic growth is now the primary concern of most managers. This book provides successful answers and great fram