Mass Communication: Living in a Media World
| Author | : | |
| Rating | : | 4.39 (546 Votes) |
| Asin | : | 1483344738 |
| Format Type | : | paperback |
| Number of Pages | : | 480 Pages |
| Publish Date | : | 2013-09-21 |
| Language | : | English |
DESCRIPTION:
Subpar textbook Does not do well to engage the reader as a textbook should.. "Five Stars" according to Amazon Customer. Great. Eric Cleaver said Totally sucks !!!. I order this book used and was only left with one option to purchase. I had to order the book unbounded which I have done with other books in the past. While I don't care for the non bounded books due to they are easier to cause damage to because of the hole punch holes tear. Book came in n problem nicely wrapped no problem. I flipped through the pages as I was putting it in the binder. Then in the In the middle of my semester I have an assignment due for Chapter 11. A quiz grade no less. I go to completed my assignment and low and behold, I have no chapter 11. I am missing pages from "Totally sucks !!!" according to Eric Cleaver. I order this book used and was only left with one option to purchase. I had to order the book unbounded which I have done with other books in the past. While I don't care for the non bounded books due to they are easier to cause damage to because of the hole punch holes tear. Book came in n problem nicely wrapped no problem. I flipped through the pages as I was putting it in the binder. Then in the In the middle of my semester I have an assignment due for Chapter 11. A quiz grade no less. I go to completed my assignment and low and behold, I have no chapter 11. I am missing pages from 267-098. Than. 67-098. Than
“Students seem to really enjoy the Hanson book. Thompsen, Ph.D.) . They like the fact that the book looks back and looks ahead – that it ties the history of the media and media professions to the future.” (Jeff South)“The review questions and quizzes are very valuable to the students and a great help to them.” (Richard F. Hanson does a good job of providing just the right amount of depth to his historical accounts to make them lively and interesting” (Philip A. Taflinger)“Excellent opening vignettes
Skills to Succeed in Today’s Media World Designed to give students the media literacy principles and critical thinking skills they need to become smart consumers of the media, Mass Communication: Living in the Media World provides comprehensive yet concise coverage of all aspects of mass media, along with insightful analysis and fun, conversational writing. The newly revised four-color Fifth Edition introduces a new “Media Transformations” box feature that highlights dynamic changes to how we produce and consume media. In every chapter, students will explore the latest developments and current events that are changing the face of media today. Each “Media Transformations” box includes a new infographic that helps illustrate key issues and promotes data and media literacy. Mass Communication is an interactive learning experience where you’ll explore the latest developments that are changing today’s
Ralph has a bachelor’s degree in journalism and anthropology from Iowa State University, a master’s degree in journalism from Iowa State, and a doctorate in sociology from Arizona State University. Previously, he was on the faculty of the P.I. When Ralph is not out on his motorcycle, he is blogging on mass communication issues at RalphEHanson and tweeting at @ralphehanson.. He was a founding developer of West Virginia University’s online extended learning program H